On September 22, 2022, the Lansing State Journal covered a story about a Crunchy's bar employee (Macias) recovering after an assault in East Lansing. Travis Stoliker — described as a co-owner who has known Macias for 20 years — used his social media reach to help amplify the story. Travis paid to promote a Facebook post about Macias that was seen by 150,000 people. This demonstrates Travis's deep roots in the Lansing restaurant community and his use of his large social media following (20,000+ Facebook followers) to support people in need. Note: this may refer to a connection from his time with Slice by Saddleback or other restaurant ventures; the exact relationship is not fully clear from the snippet.