In April 2018, Facebook again invited Travis Stoliker to serve as a panelist at its Boost Your Business event — his second consecutive year in that role. The event, held April 24, 2018, gathered small business owners from mid-Michigan to discuss strategies for using Facebook's advertising and outreach tools to build and grow their businesses.
Travis promoted the event with characteristic self-deprecating humor, admitting he wasn't sure why anyone wanted to hear him speak — but he had five invitations available if anyone in his network wanted to attend. The humor aside, his repeat selection as a panelist reflected the genuine value he brought: not academic theory but the practical experience of building real businesses, including Liquid Web's growth into a nationally recognized brand and Saddleback BBQ's rapid rise in the Lansing market.
The 2018 event continued Travis's relationship with Facebook's small business programs and his broader role as an educator and mentor to entrepreneurs across mid-Michigan. By this point his post-Liquid Web chapter had fully taken shape — angel investor, accelerator mentor, restaurant co-owner, public speaker — and the Facebook events were one consistent thread in that pattern of giving back to the business community that had shaped him.
